Cruise Nation: The UK Cruise Specialist Built on Value, Trust, and Expert Holiday Planning

Cruise Nation is a UK cruise holiday company based in Swansea, Wales. It works in the leisure, travel, and tourism sector and focuses on cruise holidays, cruise-and-stay breaks, fly-cruise packages, and low-cost travel deals.
The business was founded in 2009 and has grown into a recognised cruise specialist. Its main aim is to help travellers book better-value cruise holidays with clear support before and after booking.
The company trades through Really Great Cruises Limited, a private limited company registered in England and Wales. The company number is 06908517. Its business activity is travel agency work, which fits its role in arranging holidays, cruises, flights, hotels, and related travel services.
Cruise Nation Quick Information
| Quick Info | Details |
|---|---|
| Brand Name | Cruise Nation |
| Full Legal Company Name | Really Great Cruises Limited |
| Company Number | 06908517 |
| Business Type | Cruise travel agency and cruise tour operator |
| Industry | Leisure, Travel and Tourism |
| Founded | 2009 |
| Founders | Phil Evans and Steve Boardman |
| Key Person | Phil Evans, Founder and Managing Director |
| Headquarters | Swansea, Wales, United Kingdom |
| Current Registered Office | Suite 4C, Conwy House, Castle Court, Swansea Enterprise Park, Swansea, SA7 9LA, Wales |
| Previous Address | Global HQ, Ferryboat Close, Swansea Enterprise Park, Swansea, SA6 8QN |
| Main Website | cruisenation.com |
Cruise Nation Company Background
Cruise Nation started in Swansea with a focus on affordable cruise holidays. It presents itself as an independent cruise specialist. This means it is not owned by a cruise line or a major tour operator. That point matters because customers often want advice that is not tied to one cruise brand only.
The company was set up by Phil Evans and Steve Boardman. Phil Evans is also known as the Founder and Managing Director. Stephen Roy Boardman has held a senior role in the company, including director and secretary duties. Their work helped shape the business into a cruise agency with a wide range of holidays across many global destinations.
The company has been active since 2009, giving it a long record in the UK travel sector. Its LinkedIn presence gives its industry as Leisure, Travel & Tourism and places the company size at 51 to 200 employees. The brand has also been linked with 27 LinkedIn members who name it as their current workplace.
Cruise Nation Headquarters and Address Details
Cruise Nation is based in Swansea, South Wales. Its current registered office is Suite 4C, Conwy House, Castle Court, Swansea Enterprise Park, Swansea, SA7 9LA. Google also shows the business at Conwy House, Castle Court, Llansamlet, Swansea, SA7 9LA.
Some older online business pages show Ferry Boat Close, Swansea, SA6 8QN. This address difference is due to a company address change made in 2022. The older Ferry Boat Close address was used before the move to Conwy House at Castle Court.
Why the Address Difference Matters
Address changes can cause confusion when checking a travel company. In this case, both Swansea addresses connect to the same business history. The newer Conwy House address is the one to use for current checks, written complaints, and formal contact.
Current Address to Note
The present company base is Conwy House, Castle Court, Swansea Enterprise Park, Swansea, SA7 9LA. Customers should use the latest address shown on current booking papers and the official company documents.
What Cruise Nation Offers
Cruise Nation sells cruise holidays for people who want choice, value, and support. Its deals often include cruise-only holidays, flights, hotel stays, and wider package options.
The company is known for “Smart Packages”. These may combine a cruise with flights and hotel nights to make the trip easier to plan. This can help customers who want one booking rather than arranging each part alone.
Its holidays cover many popular cruise regions, including the Mediterranean, Caribbean, Alaska, Japan, Europe, and cruises from Southampton. It also promotes cruise-and-stay holidays, where guests spend time in a city or resort before or after the cruise.
Main Holiday Types
Cruise-only breaks are useful for travellers who already have transport sorted. Fly-cruise holidays suit people who want to reach a ship in another country. Cruise-and-stay packages work well for guests who want extra time in a destination.
Value-Focused Travel
The brand’s message is based on better value, better prices, and better holidays. It targets customers who want strong deals without losing the support of a specialist travel team.
Cruise Nation Reviews and Reputation
Customer reviews are an important part of checking any travel company. Cruise Nation has a mixed but strong review picture across major platforms.
Google reviews show a rating of 3.6 from 94 reviews. Some Google comments praise the company for good prices, strong service, and helpful staff. At the same time, the lower Google score means customers should read recent feedback before booking.
Feefo gives the company a much higher score, with a rating close to 4.9 from more than 11,800 reviews. Trustpilot also shows a strong result, with a score near 4.7 from about 2,000 reviews.
How to Read the Reviews
No travel company will have perfect feedback from every customer. Cruise holidays involve cruise lines, airlines, hotels, transfers, ports, and weather. Problems can come from many parts of the trip. Even so, a good agency should give clear help when changes happen.
Best Review Checks Before Booking
Look at recent comments about refunds, flight changes, customer service, amendments, deposits, and complaint handling. These areas show how well a company supports customers when plans change.
ATOL, ABTA, and Customer Protection
Cruise Nation markets package holidays with protection, but customers must check the exact details before paying. Some holidays may be sold as an agent for Hays Tour Operating Limited under ATOL 10531.
ATOL protection is important for UK travellers when flights form part of a package. It can help protect customers if a travel company fails. Yet ATOL does not cover every travel service in every case. The key document is the ATOL Certificate.
The company also refers to ABTA membership. ABTA gives customers a code of conduct and a route for support in certain travel disputes.
What Customers Should Ask
Before booking, ask whether the full trip is ATOL protected. Ask which ATOL number applies. Ask when the ATOL Certificate will be sent. Ask which parts of the holiday are covered.
Booking Safety Tip
Never rely only on a verbal promise. Keep written proof for the cruise, flights, hotels, transfers, deposit, balance date, cancellation fees, and refund rules.
Cruise Nation Awards and Online Presence
Cruise Nation has built a strong online brand. Its Instagram account uses the handle connected to the company name and promotes cruise deals, travel offers, and the award claim “World’s Best Cruise Booking Website in 2025”.
The business also uses Facebook, YouTube, LinkedIn, and Instagram. These channels promote offers, customer updates, and travel ideas. The “World’s Best Cruise Booking Website 2025” award claim connects with the World Travel Tech Awards. The company has also been linked with the same award in past years, which adds to its brand strength.
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Contact Numbers and Customer Support
Different phone numbers have been used for sales, support, Google business details, and social media. This is common with travel firms because teams may use separate numbers for bookings, service, campaigns, and tracking.
Numbers connected with the business include 0333 lines for booking and support, plus a Swansea customer service number. The safest method is to use the number shown on the official website or the number printed on confirmed booking documents.
Complaints and Cancellations
For complaints, customers should contact the customer relations team in writing. For cancellations, the lead passenger should send the request in writing and include the booking reference.
Why Written Contact Is Better
Written contact creates a clear record. This helps if there is a dispute about dates, fees, refund rights, or what was agreed.
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Is Cruise Nation Legitimate?
Cruise Nation has the key signs of a genuine UK travel business. It has a long trading history, an active limited company behind it, named founders, a current Swansea office, strong review numbers, social media activity, and travel protection details.
The address change from Ferry Boat Close to Conwy House is explained by the company move. The different phone numbers are not a red flag by themselves, but customers should still use official contact routes.
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Final Verdict
Cruise Nation is a recognised UK cruise agency with a clear focus on low-cost cruise holidays and package travel. It suits customers who want cruise deals, cruise-and-stay options, fly-cruise holidays, and help from a cruise specialist. Before booking, customers should check the final price, cabin type, flight details, baggage, hotel standard, transfer rules, deposit terms, cancellation charges, and ATOL protection. With those checks done in writing, Cruise Nation can be a solid option for travellers who want value-led cruise holidays from a UK-based specialist.
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FAQs
1. Is Cruise Nation a real UK travel company?
Yes. Cruise Nation is a genuine UK cruise travel company based in Swansea, Wales. It trades through Really Great Cruises Limited, a company registered in England and Wales. The business has operated since 2009 and focuses on cruise holidays, fly-cruise packages, and cruise-and-stay deals.
2. Who founded Cruise Nation?
Cruise Nation was founded by Phil Evans and Steve Boardman in 2009. Phil Evans is also known as the Founder and Managing Director. The company grew from a Swansea-based cruise specialist into a recognised UK cruise holiday brand.
3. Are Cruise Nation holidays ATOL protected?
Some Cruise Nation holidays may include ATOL protection, especially package holidays with flights. However, ATOL does not cover every travel service. Customers should always ask for an ATOL Certificate and check which parts of the booking are protected before making payment.
4. What should I check before booking with Cruise Nation?
Before booking, check the final price, cabin type, flight times, baggage rules, hotel name, transfer details, deposit amount, balance date, cancellation charges, and refund terms. It is best to get these details in writing so there is a clear record of the booking.



